Category: Marketing & PR

Future of Branded Content Lies With In-House Media Hubs

Branded entertainment has been around since the late 2000’s but is only just now become recognized as a legitimate method of building awareness and promoting sales.

Shocker: Biggest Video On Demand Movie of 2010 was NOT Avatar

Why is it surprising that Avatar is not the #1 movie on demand for 2010? Seems logical. Most people who would have downloaded it already own the DVD. Duh.